When under stress from studies, work and the responsibility of organising LASALLE's annual Rock & Indie Festival (RIF), BA(Hons) Arts Management student Nur Ashikin Muhamad Ali regularly listens to songs by the legendary band Alleycats.
Ashikin's love for rock music has led her to head the organising team of the two-day festival, which will take place live at LASALLE as well as via online streaming platforms. A total of 14 Singapore bands and musicians are involved in this iconic event organised by LASALLE’s School of Contemporary Music with collaborations between students from BA(Hons) Arts Management, Diploma in Theatre Production and Management and Diploma in Audio Production.
In this interview, Ashikin together with teammates Nur Iffah Shairah, Nur Shafinah and Dina give us a behind-the-scenes glimpse into what it takes to keep a live music festival running in a pandemic. Ashikin shares that a good festival is one that has clear goals and an organised system. “Many questions come to mind. Who will be the performers? How to market this event? Will there be enough room for the audience? At the end of the day, the festival’s mission is to unite LASALLE's students and to create a kind of musical experience that can empower not just the musicians, but the audience as well.”