D&AD Awards
D&AD celebrates and nurtures outstanding work in design and advertising by awarding the finest work each year. Valued by creatives around the world, the prestigious D&AD New Blood Award identifies tomorrow’s creative superstars and represents an instant validation of one’s talent.
2025
Wood Pencil
(Monotype)
Ctrl+Alt+Fr33dom
Diploma in Design for Communication and Experiences, Class of 2024
The internet once thrived as a space for free expression and idea-sharing, but algorithmic censorship by tech giants and governments has created a "digital prison." Enter Ctrl+Alt+Fr33dom, a customisable font that bypasses these filters, built on Futura’s progressive design, used in political campaigns and manifestos.
2024
Graphite Pencil
(Google Fonts & The Typographic Circle)
The Lost Stroke
Diploma in Design for Communication and Experiences, Class of 2024
The Lost Stroke is a type-led campaign campaign that incorporates activism through poetry—an interplay between creative type expression and the visual poignance of chinese poetry. The campaign emphasizes the impact of deforestation brought about by climate change and how our forests are losing their beauty and lustre as they continue to be destroyed with no regard for the future.
Wood Pencil
(Twister & 1HQ Netherlands)
Plot-Twister
Diploma in Design for Communication and Experiences, Class of 2024
A story-first brand campaign connecting audiences into a shared experience where they tell their tales and connect with others in unexpected ways.
Wood Pencil
(IMAX)
IMAX: Expanding Beyond Cinema
Diploma in Design for Communication and Experiences, Class of 2024
This proposed refreshed design identity for IMAX sets the stage for distinct experiences, reinforcing IMAX’s dedication to pushing the boundaries of entertainment.
2023
Wood Pencil
(Google Fonts & HMCT)
Made In Asia™
Diploma in Design for Communication and Experiences, Class of 2023
The COVID-19 pandemic has resulted in a rise in hate crimes against Asian minority communities globally, ranging from harassment to physical violence. People of Asian descent experienced increased racial stigma, discrimination, which in turn resulted in negative impacts on Asian-owned businesses.
Made in Asia™ campaign aims to celebrate the diversity of Asia and empower Asian-owned businesses by highlighting their value and importance. This typography-led campaign draws inspiration from vernacular typography and is designed to be inclusive and reflective of the diverse cultures of Asia. By promoting and supporting Asian-owned businesses, the campaign seeks to combat the discrimination and hate that these communities have experienced.
2021
Wood Pencil
(Audible)
Listen In-State
Diploma in Design for Communication and Experiences, Class of 2021
Wood Pencil
(Audible)
The Faraway: Dreaming in Words
Diploma in Design for Communication and Experiences, Class of 2021
2019
Graphite Pencil
(Rexona)
#Freedomtodance
BA(Hons) Design Communication, Class of 2019
Wood Pencil
(Virgin Atlantic)
Virgin Go!
Diploma in Design Communication, Class of 2019
Wood Pencil
(Monotype)
Change For Trans
Diploma in Design Communication, Class of 2019
2017
Graphite Pencil
(Respect for Animals Educational Trust)
Fleshed Out
BA(Hons) Design Communication, Class of 2015
2016
Wood Pencil (Monotype)
Discovering the Aesthetic of Tradition
Diploma in Design Communication, Class of 2016
2014
Wood Pencil
Purdey's - How It Comes to Your Hand
Diploma in Design Communication, Class of 2014
Yellow Pencil
ASOS FACE/OFF!
BA(Hons) Design Communication
