School of Design Communication

Marcus Yuen

  • BA (Hons) Design Communication, School of Design Communication, Class of 2012
  • Art director, Wieden+Kennedy

Marcus Yuen began his advertising career at BBH Singapore, where his very first campaign for Mentos won a Cannes Lion (2012), alongside accolades at Spikes Asia and the Effie Awards, as well as multiple Best Campaign of the Year awards.

In 2013, he served as a design jury member for the Crowbar Awards. Over five years, he became an integral part of BBH’s creative resurgence, contributing to its recognition as Ad Age’s International Agency of the Year and securing the Runner-Up honour.

Now based in Brooklyn, Marcus is an art director at Wieden+Kennedy New York, working on the Ford global account. In 2024, he also served as a juror for the Young Ones student competition, further cementing his reputation as a rising creative voice in international advertising.