Chris Yee

Chris Yee is a seasoned creative professional with over 20 years of industry experience, specialising in design that bridges insight with impact. His work spans across disciplines, with a focus on translating data-informed strategies into meaningful brand experiences, immersive environments, and service touchpoints that resonate deeply with audiences while fulfilling business objectives.

Alongside his practice, Chris has dedicated more than a decade to education—serving as a  lecturer and guest speaker for various institutions both locally and internationally. His dual role as practitioner and educator allows him to bring real-world relevance into the learning environment, inspiring the next generation of creatives with insights drawn from the field.

Chris is a strong advocate for multidisciplinary thinking and market-aware creativity. He believes in cultivating cross-trained creatives who not only design with intent but collaborate with purpose. Through mentorship and teaching, he aims to create learner-centred spaces that foster curiosity, experimentation and academic rigour.

At the heart of Chris’s philosophy is the belief that design is not just about form—it is about meaning, context and connection. Whether in the boardroom or the studio, the classroom or the stage, he remains passionate about guiding others to unlock their creative potential and navigate an ever-evolving creative landscape with both confidence and integrity.