Sid Lim Xian Hao
At the Crowbar Awards 2011 hosted by 4As Singapore, Sid was awarded two Gold and three Bronze awards, and on top of that also bagged Best of Advertising and Best of Show—the highest honour and recognition at the Crowbar Awards. His win made history by escalating LASALLE to the position of top school for the year, amongst competing universities, colleges and polytechnics from the Asia-Pacific region.
Sid was also the winner of the BA (Hons) Design Communication programme’s Mentorship Challenge in 2010, through which he secured an internship with DDB Singapore. He so impressed the agency that he was offered a full-time position just one month into serving his internship.
Sid is very honoured to receive the McNally Award.