Training Courses

Managing Arts Events

LASALLE College of the Arts, together with the National Arts Council (NAC), is organising bite-sized capsule courses in arts management which aim to equip participants with practical tools and knowledge, as well as an understanding of the principles that underpin these arts management practices. The aim is for participants to leave with enhancements to their own ‘toolkits’ for practical implementation and problem solving.

Arts events connect people and enhance their appreciation and enjoyment. Whether it’s a concert or poetry reading in a café, a site-specific dance performance or an exhibition in a gallery, arts managers are frequently called upon to manage and execute events from concept to execution.

The second in the capsule series is a two-day course which focuses on what it takes to manage arts events – covering skills and knowledge in conceptualisation, logistics, production, legal aspects, risk assessment. Participants will learn from a combination of theory, case study discussions and workshop exercises.

The workshops are aimed at participants who already have some practical arts experience. Each applicant will be asked to complete a pre-workshop questionnaire for the facilitator to have a better understanding of the class makeup.



No. of classes Days Dates Time
2 Monday & Tuesday 8 Mar & 9 Mar 2021 10:00am – 4:00pm
2 Monday & Tuesday 7 Jun & 8 Jun 2021 10:00am – 4:00pm


  • All classes will be held online unless stated otherwise.
  • All applicants will be notified if there are any changes in course dates.
  • Maximum of 20 participants per class.

You may also be interested in:
LASALLE Arts Management capsule series: Audiences in the Arts 1

Application Information

Who should attend?
  • Freelancers/SEPs with an interest in the arts.
  • Artists looking to create events.
  • Arts practitioners working in non-management/administrative capacities. 
  • Arts organisation employees who are new to the arts.
  • Junior arts managers.
  • New graduates without an Arts Management background.
  • Arts enthusiasts.
  • Participants should preferably NOT be graduates in Arts Management.

Theoretical component:

  • Introduction on types of events etc.
  • Organisational structure.
  • Design an event.
  • Manage an event – logistics, schedules etc.

Practical component:

  • Participants will work together on a mock event.
  • Discuss current event trends and shifts.
  • Debate real-life event examples.
  • Attempt worksheets on scheduling, risk assessment etc.

Participants will learn from a combination of theory, case study discussions, and workshop exercises/tasks. Homework and readings will be assigned.

All participants are required to have internet access, a device with audio and video capabilities, PDF reader, Microsoft Office (such as Word & Excel) or similar software which facilitates writing.

How to apply

Please submit your application here.

Eligibility criteria:

  • This beginner course is suitable for artists, arts managers and administrators from a variety of organisations and enterprises.
  • Participants should preferably NOT be arts management graduates. 

All applicants must be able to commit to the full duration of the course.

Please note incomplete applications will not be processed.

Application deadline
Run 1: 22 Feb 2021
Run 2: 24 May 2021

Programme outcomes / deliverables

At the end of the course, all participants will be able to:

  • Develop a clear rationale and aims for an arts event.
  • Understand the elements of a plan for the implementation of an event, taking into account audience experience, safety, and logistics.

A minimum achievement of 80% attendance is required for participants to receive a Certificate of Participation.

About the trainer


A creative producer and arts educator from Singapore, Shai is the joint artistic director of Bhumi Collective and organising member of Producers SG. He holds an MA in Creative Producing from the Royal Central School of Speech and Drama and is a recipient of the Goh Chok Tong Youth Promise Award (Distinction). Shai is also a TEDx speaker having presented at TEDxRoyalCentralSchool on Diversifying, Diversity, Tomorrow's Theatre Today in 2017.
Shai was the artistic director of Yellow Chair Productions (YCP), a community theatre group based in Singapore, which he founded in 2005. He produced and directed several of the group's Main Season programmes and initiated the Open House Series programme – a partnership with the National Library Board to provide young theatre-makers with a platform to develop and devise new ideas. He was also the producer of The Carpentry, a process-driven young adults theatre programme, launched in January 2016.
On the community arts front, he was the chairperson of the Tampines Central Community Arts and Culture Committee (CACC) with whom he worked on various PAssion Arts events both estate and town-wide. He is also the festival producer of the Void Deck Festival, a community-based arts festival revolving around the transformation of void deck spaces into temporary spaces for the arts.
As an arts educator, Shaifulbahri has taught English and Literature at Junyuan Secondary School, where he also worked as a freelance drama instructor. He has also been an arts and drama consultant and student development officer at Ngee Ann Polytechnic. He has been invited by the National Arts Council to speak at Call Me Crazy as part of their Matchbox series of talks for youths interested in the arts and present a paper titled ‘Encouraging Creativity Through Performance Building’ at the Teachers’ Symposium of the Singapore Arts Festival 2012. He is currently an adjunct lecturer with the BA(Hons) Arts Management programme at LASALLE College of the Arts. He has also guest lectured at the Singapore Management University and London Studio Centre.



For further enquiries, please write to

Eligible schemes / subsidies:
Claimable under SkillsFuture Credit

Visit here for more information.

National Arts Council (NAC) subsidy

Course applicants can apply for the Capability Development Grant from the National Arts Council. Application is subject to eligibility and assessment. Visit here for more information.


(inclusive of 7% GST)